About Me
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The journey so far

As a Creative Lead at Accenture (2014-2022), I guided a diverse group of creative minds. Overseeing instructional design, promotional, and internal communications initiatives, and crafted strategies to foster engagement and promote organizational values. From postproduction editing to graphic design and video project coordination, I orchestrated seamless executions that amplified brand messaging across diverse platforms. Additionally, my expertise in e-learning presentation development empowered teams with interactive training modules, enhancing knowledge dissemination within the organization.

 

Transitioning to Screens (2022-2023), I assumed an International multifaceted role as Head of Marketing & Creative Production, focusing on social media marketing and communications. Steering strategies focused on platforms like LinkedIn, I propelled brand awareness and engagement through captivating visual content. Spearheading graphic design projects and video production, I upheld rigorous standards of quality, driving impactful marketing initiatives internally and externally. Moreover, my strategic input in organizational planning fortified our creative direction, fostering innovation and alignment with overarching objectives.

 

In my current capacity at STADA (since December 2023), I’ve assumed a pivotal role in Art Direction for global marketing, social media and communications initiatives. Leading the charge in developing visual concepts and brand guidelines, I’ve maintained a cohesive and compelling brand identity across all channels. Crafting visually engaging presentations for our CEO, I’ve distilled complex strategies into digestible narratives. My stewardship of video production projects and emphasis on storytelling has reinforced our brand’s resonance, differentiating STADA in a competitive marketplace while fostering a culture of creativity and innovation.